Marketing for Mere Mortals: Authentic Connection & Growth

Feel like marketing is a soulless grind? This workshop is for small business owners who want to skip the social media noise and connect authentically with real people. Learn why person-to-person marketing outshines digital hype for small businesses in BC, how to craft a genuine story, and practical ways to spread the word without feeling salesy. From effective business cards to networking that feels natural, you’ll gain tools to build meaningful business relationships that work for you.

Learning Outcomes:

• Why Person-to-Person Marketing Works Better
• Finding Your Marketing Style
• The Foundations: Who & Why Before How
• Practical, Sustainable Marketing Strategies
• Measuring What Matters
• Building Your Minimum Viable Marketing Plan

Cost to Attend

This event is free to attend for BC residents. For attendees outside of BC there is a $30 ticket fee.

IWSCC Certified Suppliers outside of BC can contact us at info@iwscc.ca to reimburse their ticket cost for this event. For more information, or for questions about ticketing please visit the official page.

This is an IWSCC Community Partner Event, hosted by Community Futures BC.

To learn more about this event, including registration, accessibility, and contact information, please visit the host’s official page with the link below.

Learn more about the event and register here.

Learn more about IWSCC Community Partners here.